Each summer in the Catskills, tragic incidents have shaken the community—from preventable injuries to heartbreaking emergencies. Catskills Hatzalah knew something had to change. That’s why they launched SAFE: Safety Awareness For Everyone. This powerful campaign targeted key risk areas—driving, riding, hiking, swimming, and more—with striking visuals and clear reminders that safety must come first. The results spoke volumes: a dramatic drop in emergency calls and accident rates compared to previous years. SAFE didn’t just raise awareness—it saved lives.